Kanny Soumano
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- +224614842222
- October 27, 2026
The Formula General Trading Plc
Innovative business solutions and trading services across Ethiopia
Description
The Formula General Trading Plc is an Ethiopia-based company established in August 2025, offering business solutions, consultancy, and trading services. Guided by the Blue Ocean Strategy, the company aims to create new market opportunities rather than compete in saturated ones. It emphasizes technology-driven success, a positive-sum approach to business, sustainable saving practices, and competitive financing options for clients seeking loans. The company also appears connected to several SACCO (savings and credit cooperative) initiatives, including FormulaEQUIB, Prime Time SACCO, Tower SACCO, and Addisitua Ethiopia SACCO. Their mission centers on fostering economic growth and community development through innovative, unconventional business strategies tailored to the Ethiopian market.
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